Berylle
Berylle had a clear aesthetic.
The Moment
Berylle had a clear aesthetic. A strong personal vision behind it. But it wasn’t being translated consistently. The brand existed in parts — not as a complete, recognisable whole. There was no single expression that could hold everything together.
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The Move
We worked closely with the brand over time. Not in fragments but in continuity. Understanding the founder’s lens, her references, her expectations. And then shaping how that vision shows up across the brand. The defining shift came with a single piece of work a film that brought the brand into focus. Not just visuals, but identity.
Something that captured what Berylle is, in one clear expression.
The Aftermath
The brand started to get seen.
Features across multiple magazines.
Increased visibility.
Stronger recognition of its aesthetic.
Berylle moved from being understood in parts
to being experienced as a complete brand.
"Ekaha didn't just manage our social they built our presence. The results spoke for themselves."